In the quiet Sierra mountain town of Avery, California, 26-year-old April transformed a dream into a thriving mountain bike community. What began as a vision to recreate the welcoming bike-shop culture she loved in Santa Cruz became Mountain Aloha MTB Co.—a rider-driven hub that now connects locals, visitors, and trail advocates alike. Despite industry skepticism, financial risks, and personal setbacks, April built more than a business; she created a place where riders gather, friendships form, and mountain biking continues to grow throughout the region. Her story is a testament to the power of community, perseverance, and believing in an idea before anyone else does.
Gabby Huffman’s Marinduro journey showcases what it truly means to go from start line to finish tape in enduro mountain biking. Her story highlights the focus, resilience, and racecraft needed to handle technical terrain and fast transitions while staying composed under pressure. This feature explores her mindset, performance, and the determination that defines her race at Marinduro.
Dani Johnson is redefining what it means to ride with confidence in modern mountain biking. In Unapologetically Sending It, she opens up about her fearless approach to racing, her commitment to progression, and the mindset that keeps her pushing through every climb, crash, and comeback. This feature captures the raw energy behind her riding and why she continues to stand out in the world of gravity sports.
The June 7 Toro Bravo XC race delivered thrilling competition and a milestone worth celebrating: women accounted for 20% of the field, including four racers in the Open Women’s category. As Antonio Torres and Lucia Walbeck claimed Open division victories, the event highlighted the continued growth of women’s participation in mountain bike racing and the strong, inclusive community driving the sport forward.

WOMENS FREERIDE MOVEMENT

Women Making History at Red Bull Rampage

Elite female riders compete in the first women's competition at Red Bull Rampage 2024

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In the quiet Sierra mountain town of Avery, California, 26-year-old April transformed a dream into a thriving mountain bike community. What began as a vision to recreate the welcoming bike-shop culture she loved in Santa Cruz became Mountain Aloha MTB Co.—a rider-driven hub that now connects locals, visitors, and trail advocates alike. Despite industry skepticism, financial risks, and personal setbacks, April built more than a business; she created a place where riders gather, friendships form, and mountain biking continues to grow throughout the region. Her story is a testament to the power of community, perseverance, and believing in an idea before anyone else does.
Gabby Huffman’s Marinduro journey showcases what it truly means to go from start line to finish tape in enduro mountain biking. Her story highlights the focus, resilience, and racecraft needed to handle technical terrain and fast transitions while staying composed under pressure. This feature explores her mindset, performance, and the determination that defines her race at Marinduro.

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Gabby Huffman’s Marinduro journey showcases what it truly means to go from start line to finish tape in enduro mountain biking. Her story highlights the focus, resilience, and racecraft needed to handle technical terrain and fast transitions while staying composed under pressure. This feature explores her mindset, performance, and the determination that defines her race at Marinduro.

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At just 14 years old, Emerson “Emmy” Ross is quickly becoming one of California’s rising junior mountain bike racers. From soaring over jumps to competing on national stages, Emmy’s journey is fueled by determination, resilience, and a love for pushing beyond her limits. Yet her story is about more than podium finishes, it’s about family, community, and the people who have helped her grow. As she continues to chase big dreams, Emmy remains grounded in the belief that success is strongest when it’s shared with others.
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Gabby Huffman’s Marinduro journey showcases what it truly means to go from start line to finish tape in enduro mountain biking. Her story highlights the focus, resilience, and racecraft needed to handle technical terrain and fast transitions while staying composed under pressure. This feature explores her mindset, performance, and the determination that defines her race at Marinduro.
Dani Johnson is redefining what it means to ride with confidence in modern mountain biking. In Unapologetically Sending It, she opens up about her fearless approach to racing, her commitment to progression, and the mindset that keeps her pushing through every climb, crash, and comeback. This feature captures the raw energy behind her riding and why she continues to stand out in the world of gravity sports.
The June 7 Toro Bravo XC race delivered thrilling competition and a milestone worth celebrating: women accounted for 20% of the field, including four racers in the Open Women’s category. As Antonio Torres and Lucia Walbeck claimed Open division victories, the event highlighted the continued growth of women’s participation in mountain bike racing and the strong, inclusive community driving the sport forward.
At just 14 years old, Emerson “Emmy” Ross is quickly becoming one of California’s rising junior mountain bike racers. From soaring over jumps to competing on national stages, Emmy’s journey is fueled by determination, resilience, and a love for pushing beyond her limits. Yet her story is about more than podium finishes, it’s about family, community, and the people who have helped her grow. As she continues to chase big dreams, Emmy remains grounded in the belief that success is strongest when it’s shared with others.
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Women's Freeride Movement

MTB Girls Magazine is excited to share the Women's Freeride Movement news, events, and stories that all started as Women’s Freestyle Movement back in 2011. Starting with Air Dome events and media sharing, which lead to coaching offers and networking with other ladies in the industry. Their goal is to inspire future riders with their motto became PSI = Promote, Support, & Inspire. Learn More >>

Go Juliana!

Juliana Bicycles was established in 1999 exclusively to design and build high-performance mountain bikes for women. It was founded by Juli Furtado, a former professional cyclist and one of the most celebrated athletes in mountain biking history. With the mission of empowering women to explore trails and embrace the outdoors, Juliana Bikes revolutionized the cycling industry by prioritizing women's specific needs in geometry, components, and design. The brand gained acclaim for creating versatile and durable bikes, tailored to provide confidence and control. As a sister brand to Santa Cruz Bicycles, Juliana benefits from cutting-edge technology and engineering while maintaining its focus on fostering a community of women riders. Over the years, Juliana Bikes has grown to symbolize not only top-tier craftsmanship but also a commitment to inclusivity and adventure in the mountain biking world. Learn More >>

Upcoming MTB Races

California | Nevada | Washington | Oregon

January 26, 2025
Low Gap - Grasshopper Adventure Series
Ukiah, CA
February 8, 2025
The Rock Cobbler
Bakersfield, CA
February 22, 2025
Huffmaster Hopper
Mendocino National Forest, Maxwell, CA
March 21-24, 2025
Exchequer XC & Enduro Races
La Grange, CA
March 22, 2025
Lake Sonoma MTB
Lake Sonoma, Geyserville, CA

MTB Girls is the first-ever mountain bike magazine for women including expert insights and reviews to promote rider and community health.

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